Festival Co-Founder and Conference Producer

Brooke co-founded America’s first international light festival with her partner, Justin Allen, to spark city-wide collaboration, create economic opportunities, and shift the image of Baltimore in the eyes of the world. In the first year, over 400,000 people attended the festival, which brought over $33.8 Million to the local community.


Conference Producer, Host, and Emcee

Brooke co-founded, produced, and hosted a sold-out 6-Day innovation social conference.


Magazine Co-Founder and Publisher

An arts and innovation magazine that cultivated a new spirit of possibility in Baltimore through open editorial gatherings, cultural events, and storytelling.


Founder and CEO

What Works Studio fuses deep creative roots with bold strategy and innovation to help brands thrive in a rapidly evolving world.

From launching cultural movements to building award-winning campaigns, we’ve always used storytelling as a catalyst for transformation.


Clients We’ve Worked With